Yesterday, May 28, 2009 was the release of H&M Fashion Against AIDS campaign created to raise awareness about the disease to young people. Some of music’s hottest stars designed (and I used the word loosely) t-shirts all made with organic cotton. A generous 25% of the retail price will go to HIV/AIDS awareness projects. With the average shirt costing $14.90, I think the shirts by NERD, Katy Perry, Estelle, Yoko Ono, Dita Von Teese, etc are worth it. Although you can't purchase online, check out h&m.com to create an avatar, a music videos and watch interviews with the guest designers.
PS: As much as I love Estelle, she usually isn’t the cutest duck in the pond but I must say she looks great in this pic.
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